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Cash Home Sale GuideWhat Percentage Do Cash Home Buyers Pay?
Most cash home buyers pay between 50% and 85% of a home's after-repair value (ARV), with 67-70% being the typical range. The exact percentage depends on the home's condition, the cost of needed repairs, and local market demand. Homes in better shape, or in high-demand areas, generally earn offers at the higher end of that range.
The short answer: 50-85% of after-repair value
When people ask "what percentage do cash home buyers pay," the honest answer is a range, not a single number. A 2024 Clever Real Estate survey of 700 real estate investors found they paid a median of 67.5% of a home's after-repair value (ARV). Across the industry, offers commonly land between about 50% of ARV, when the buyer expects a long hold time before the house sells, and up to 85% for a landlord buying a rental.
Two things move you within that range:
- Condition. A home that needs little work earns an offer near the top of the range. A home that needs a roof, HVAC, or full interior work sits lower, because those repair costs come out of the buyer's math.
- Local prices. In expensive markets where home values run high, investors sometimes bump the percentage up to 75% or even 80% of ARV.
It is important to separate two figures people often confuse: a percentage of after-repair value (what the home is worth fixed up) is not the same as a percentage of current as-is value. A house that needs $50,000 of work has a much lower as-is value than its ARV, so an offer that looks like 70% of ARV can be much closer to as-is market value than the percentage alone suggests.
How a cash offer is actually calculated
Most reputable cash buyers use a version of the same formula that house flippers use, often called the 70% rule. It works backward from what the finished home will sell for:
Offer = (ARV × ~70%) − estimated repair costs
Here is a worked example using round numbers:
- Estimated after-repair value (ARV): $275,000
- $275,000 × 70% = $192,500
- Estimated repairs: $55,000
- Cash offer: $192,500 − $55,000 = $137,500
What the buyer holds back under the 70% rule is not all profit. It leaves room for holding costs, transaction costs and profit, the parts of the deal a seller never sees:
- Holding costs while the home is renovated and resold (property taxes, insurance, utilities, loan interest)
- Transaction costs on the resale (agent commission, title insurance, closing fees)
- The buyer's profit
This is why the percentage exists at all. A direct buyer takes on the repairs, the carrying time, and the resale risk that you would otherwise carry yourself.

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Who is buying changes the percentage
"Cash buyer" covers several kinds of investors, and each one does the math a little differently. Knowing which one you are talking to explains a lot about the number you get.
| Type of buyer | What they do with the house | Typical ceiling |
|---|---|---|
| House flipper | Repairs it and resells it | 70-80% of ARV, minus repairs |
| Wholesaler | Signs a contract, then sells that contract to another investor | 60-70% of ARV |
| Rental buyer (landlord) | Keeps it and rents it out | Up to 85% of ARV |
A wholesaler's offer tends to be the lowest because a second investor has to make money after them. A landlord can sometimes pay more because they earn from rent over years instead of a quick resale. A flipper sits in the middle and leans hardest on the repair estimate.
That is also why two offers on the same house can be tens of thousands of dollars apart. Before you compare numbers, ask each buyer one simple question: will you close on this house yourselves, or will you assign the contract to someone else? A buyer who closes with their own money has fewer people taking a cut, and fewer ways for the deal to fall apart at the last minute.
Condition tiers and the percentage you can expect
Condition is the single biggest driver of where your offer lands. The table below shows general tiers. These are illustrative ranges, not guarantees, since every market and property is different.
| Home condition | Typical work needed | Rough share of ARV |
|---|---|---|
| Move-in ready / light cosmetic | Paint, cleaning, minor fixes | ~80-85% |
| Moderate updating | Kitchen/bath dating, flooring, some systems | ~65-75% |
| Heavy rehab | Roof, HVAC, plumbing, structural, full interior | ~50-65% |
The logic is straightforward: the more a buyer has to spend to bring the home to market, the more those costs shift the offer down. The percentage is not a penalty; it is the buyer's repair budget plus their risk buffer, expressed as a number.

From our deals. This is what a heavy-rehab kitchen looks like in real life. In one house we bought, the kitchen ceiling was torn open around the fan, the 1970s cabinets had doors hanging off, and one bathroom was stripped to the studs with peeling walls. The sheds and the garage were full of junk. The seller did not fix or clear anything before the sale.

After we closed, we put in a new white kitchen with quartz and stainless appliances, redid both bathrooms, laid new floors, painted inside and out, and cleaned up the yard, all at our cost. That work, and the months it takes, is exactly the gap between a cash offer and the after-repair value in the table above. You can see this house and the others we bought on our our projects page.
Why the percentage is lower than a retail sale (and what it saves you)
A cash offer is usually below what a fully repaired home would fetch on the open market. But the headline sale price is not the same as what you keep. Selling on the open market carries real costs that come out of your proceeds:
- Agent commission. An August 2026 survey of 434 agents put the national average at 2.76% for the listing agent and 2.70% for the buyer's agent, about 5.46% combined. In Florida the same survey found 5.29%.
- Seller closing costs. Title insurance, settlement fees, transfer taxes, and prorated property taxes typically add another 1-3% of the price. In Florida, the documentary stamp tax on the deed alone is 70 cents per $100 of the price, which is $1,925 on a $275,000 sale.
- Repairs and prep. Painting, servicing major systems, staging, and landscaping before listing.
- Buyer-requested repairs and concessions after inspection.
- Carrying costs while the home sits. A buyer who needs a mortgage has to wait on the lender and the appraisal, while an experienced cash buyer can sometimes close in under two weeks.
When you subtract all of that, plus the risk of a financed buyer's deal falling through, the gap between a retail sale and a cash offer is usually smaller than the sticker prices suggest.
When selling for cash actually makes financial sense
A cash offer is rarely the highest possible price, and a good buyer will tell you that. It makes the most sense when speed, certainty, and avoided costs are worth more to you than squeezing out the last few percent of price. Common situations:
- The home needs significant repairs you can't or don't want to fund up front.
- You need certainty and speed, a job relocation, a closing deadline, or a financial timeline that a regular listing can't meet.
- The property is inherited or vacant and carrying it (taxes, insurance, upkeep) is draining money every month.
- You're behind on payments and need to resolve things before they get worse.
- You want to skip showings, staging, and inspection negotiations entirely.
If your home is in good shape, financeable, and you're not under time pressure, the open market may still net you more. The right move is to compare your real net proceeds, not the gross price, under both paths.
How to tell if a cash offer is fair
A fair offer is one you can check. Ask any cash buyer to show their work:
- What ARV are you using, and from which comparable sales? The finished value should match recent sales of similar, updated homes nearby.
- What repair number did you assume, and for what scope? You should be able to see the line items.
- What percentage of ARV does the offer represent? A transparent buyer will tell you.
If a buyer won't explain how they reached the number, that is a red flag. A legitimate direct buyer should welcome the questions, put nothing in writing as binding until you sign a purchase agreement, and never pressure you to decide on the spot. If you're also weighing an online iBuyer, compare the net after its service charge and repair deduction; we show how in cash offer vs. iBuyer (Opendoor and Offerpad).
Frequently asked questions
What percentage of market value do cash buyers pay?
Cash buyers typically pay 50% to 85% of a home's after-repair value, with about 67% to 70% being the most common range. Where your offer lands depends mainly on the home's condition and local demand. Note that after-repair value is higher than as-is value, so an offer near 70% of ARV can be much closer to current as-is market value.
What is the 70% rule for cash home buyers?
The 70% rule is a common formula: the offer equals about 70% of the after-repair value (ARV) minus estimated repair costs. For example, a home with a $275,000 ARV and $55,000 in repairs would yield roughly ($275,000 x 0.70) - $55,000 = $137,500. The held-back amount covers holding costs, resale costs, and the buyer's margin.
Why don't cash buyers pay full market value?
A cash offer reflects the home in its current condition, before repairs. The buyer takes on the cost and risk of fixing it, the months of carrying costs, and the expenses of reselling. Those costs are built into the percentage. In exchange, you avoid repairs, agent commissions, showings, and a long, uncertain timeline.
Is selling to a cash buyer worth it?
It can be, once you compare net proceeds rather than gross price. Selling on the open market means paying agent commission (about 5.5% on average) and seller closing costs (typically 1-3%), plus prep, repair bills and weeks of carrying costs. For homes that need work, or sellers who need speed and certainty, a cash sale can leave you with a comparable amount and far less hassle.
How fast can a cash buyer close?
An experienced cash buyer can sometimes close in under two weeks because there's no mortgage lender, appraisal, or financing contingency involved. Other sales are timed to fit your schedule, such as waiting through probate. A financed sale has to wait on the lender, the appraisal, and the buyer's loan approval, so it usually takes longer.
How do I know if a cash offer is fair?
Ask the buyer to show the after-repair value they used, the comparable sales behind it, their estimated repair scope, and what percentage of ARV the offer represents. A transparent buyer will walk you through the math and won't pressure you. Nothing should be binding until you sign a written purchase agreement.
Related
Sources
- Cash Offer Calculator: How Much Will an Investor Pay for My House? (Clever Real Estate)
- The 70% Rule In House Flipping: The Ultimate Guide (Real Estate Skills)
- After-Repair Value (ARV): What It Means for Your Home Investment (AmeriSave)
- Florida Statutes, section 201.02: documentary stamp tax on deeds (Florida Legislature)
- Who Pays Realtor Fees in 2026: Buyers or Sellers? (Real Estate Witch)
- Fees and Costs Associated With Selling a House (HomeLight)
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